Beacons on the test bench
We've carried out extensive tests with beacon technology hardware that supportet both, the iBeacon™ protocol by Apple and Eddystone™ protocol by Google.
Behind the scenes of one tweet
Our challenge in today's hyper-connected, fast, socially addicted world? Giving users real time content they can relate to in the moment when it matters most to them.
All I know about Oktoberfest is that there is a lot of beer involved. LOOPtoberfest was no different. Except we had giant inflatable sausages and pretzels.
New York Advertising Week 2015
From September 28 to October 1, 2015, we went to Times Square to hear how advertising as we know it is finally dead. And we couldn’t be happier.
So yeah, we finally tried Slack too.
Within just 48 hours we changed the complete team communication of 85 people in 5 different locations across the globe to Slack – here’s why.
Awwwards Interview with LOOP
The team from Awwwards held a series of behind-the-scenes interviews, to get an insider’s look at the inner workings and motivations of some of world’s top agencies, leading the future of web design. LOOP was also asked to share some insight.
LOOP at Apple's WWDC14
An exclusive sneak peek into our week in San Francisco and an insight into the super valuable knowledge that we gained from all of the sessions and labs at Apple's WWDC 14.
Into the Wild at RE:PUBLICA 14
Our key findings of 3 days at Re:publica: Wearing a mask makes you famous for 15 minutes, have a profound social strategy when breaking up with your partner and not everything that‘s new will blow your mind.
How to run a successful app launch campaign
In today’s bottomless pit of app innovations you can’t solely rely on the quality of your app to attract users. So how do you tell the world, that you have something to offer that might blow their minds?
Must Reads! Volume 5
Why shipping constantly is important, thoughts on crashing apps and breaking Twitter, a recipe for high end disruption and the story about the first 10 Apple employees.
Must Reads! Volume 4
The difference between complexity and complication, thoughts on designing user experience for touchscreens, basic strategy for digital innovation and why we should simplify the idea of big data.
Must Reads! Volume 3
A great interview for the digitally inclined, why agencies should make things people actually want, the difference between beeing in motion vs. taking action and some horrifying facts about display advertising.
The idea behind LOOP’s Sunny Hours
At LOOP, everyone in the team gets half a day off every week during the summer season over a period of 10 weeks. As a result, our team gets to enjoy the sun, the lakes or few extra hours of sleep once a week!
Must Reads! Volume 2
A wake-up call marking the end of advertising as we know it, good thoughts about the metrics of launching a product, a reminder that customers are actually human beings and a teenager that rickrolled Vine.
Technical aspects behind the PUMA Speed Trap
A look behind the scenes of the PUMA Speed Trap project, an interactive social connected experience for running enthusiasts we developed about one year ago.
Must Reads! Volume 1
An imaginary astronaut spending $1.37 million on Instagram, the “Lean” meeting principles, the future of responsive digital layout by Adobe and Duane Bray on creating great digital experiences.
How much did LOOP's new website cost?
Every now and then we get asked, "How much does a website cost?" and well, that's not easy to answer as every website entails a different scope of work. To get an idea about the efforts behind a web-project, we decided to reveal the hours spent on our all-new agency website.
Why we started LOOP.LABS
We have been thinking about starting our own space for ideas and thoughts for a while now. The reasoning for this is simple. Our agency is staffed with brilliant minds and therefore, we want to have a space to share ideas, experiments and some behind the scenes insights.
Corporate Fitness: Solved Forever
Yoga, Fitness, Tennis, Crossfit, Climbing, Golf and more. LOOP has kicked off a program to keep our team fit, healthy, and happy. Up from now, we’re covering all the costs. With our new myClubs #loopsweat corporate fitness program, our team gets free access to 25 different sports, fitness and yoga studios in Salzburg and over 400 studios across Austria, all on us.
So everyone can do sports for free?
Hard to believe, but yes. From playing tennis at the local tennis center to loads of pilates and yoga classes; even free entry to the local climbing hall, Crossfit, Bootcamp, Golf, Fitness Centers. We’ve even got stand up paddling covered for the LOOP team. No matter if you’re at LOOP since years or if you just joined the team a few days ago – all the costs for your sports activities are covered. Guess we’re the first company in Austria to make those crazy fitness options available to our employees.
So how does that even work?
How do we make this all happen? With myClubs, an early stage startup we’re working with and also holding equity in, since the beginning of 2016.
The idea behind myClubs is simple: myClubs has agreements with more than 400 sports-, fitness- and yoga studios in Austria and Switzerland. With one central subscription and a monthly payment of EUR 79,-, users can access the full range of classes and studios by booking sessions via the myClubs app. That’s awesome for end consumers, but for a company with 100 employees, 79,- per user still adds up to a substantial fee. And in the end, only a few of the employees would really use it.
To solve that, we worked hard with the full myClubs team and created a corporate product. Companies can now pre-pay a monthly amount of sport-sessions and share them throughout their whole team – no matter the number of employees. For example, for the LOOP team we decided to take 125 sport sessions per month. It doesn’t matter if some team members go to yoga sessions daily, some decide to play golf and others probably never use the service.
Whoever uses it and whatever the sports activity is – 125 sport sessions per month throughout the whole agency are guaranteed. If that’s not enough anymore one day, we simply extend the plan to more sessions.
Booking classes and sport sessions with an app.
For LOOP employees it’s that easy: They simply install the myClubs app, get their Email-Address confimed as LOOP team member and can access all different activities and classes myClubs offers – prepaid by the agency.
For the agency, costs stay the same and plannable each month. There’s no need to rise costs if the team grows slightly, as the number of users isn’t important for myClubs, it’s all about the amount of sports sessions you pre-pay for each month.
If you’re interested to offer the same benefit for your employees, feel free to get in touch with us at any time and we’ll get you in contact with the myClubs team. email@example.com