The perfect way to celebrate the Vienna International Film Festival is to host an exclusive dinner with celebrity chefs inside an incredible location. Nespresso wanted to go one step even further and launch their Austrian Instagram presence with this opportunity. We collaborated with them up to create live content throughout the two day event, covering the coffee presentations, and both the matinee and evening gourmet cooking and service.
We launched into a four week campaign surrounding the event and leading up to the launch of the Instagram channel. Throughout the two days of the event, where a rota of superstar chefs cooked the most incredible dishes for the celebrity guests, we created live video, photo and two Facebook lives sessions with a host to create a fully immersive social experience.
One of the key attractions of this event was to be able to share it with a larger audience via a large social media presence, and not only the influencers, celebrities and film stars. On location, we filmed and edited an interview with Soenil Bahadoer, the absolute superstar chef of the event. This was one of the many social clips that we produced on-site and in real time.