We’re using cookies and third-party cookies to provide you with the best possible service. Click here, to decline. By continuing to use this website, you consent with our privacy statement.


Cookie Settings

Accept all
Save Settings
LOOP offices

Simply Good —
Digital Brand Launch

Digital Brand Building

We worked on a new brand initiative for Simply Good, which meant a complete new take on content, social media, and bright new website. We worked across all of our departments to bring Simply Good to life and contributed to brand image and audience building.

Look and Feel

It was important to capture Simply Good's brand values not just in the imagery but also in the website's design and functionality. Fresh, relatable, healthy, and bright.


The website for this brand needs to function as a content hub, where people could experience Simply Good and engage with the wide range of products. It is a platform for recipes, idea sharing, and a healthy, holistic lifestyle. The art direction and functionality mirrors the feeling in the content. The result is engaging and informative.

Social Media

Building an audience was key to all initiatives that we undertook for Simply Good. Through content built around pure food and the possibilities it presents for people, we managed to build up an engaged, new audience for the brand. Content was consistent on the website and social media channels.

Simply Good


Ihr seid Indien-Fans? Dann ist unsere Story genau das Richtige für euch. #simplygoodmoments

Simply Good


Rund, orange und köstlich: Kürbisse! Probiert unsere Kürbisprodukte. #simplygoodmoments

Simply Good


Wärmt uns von Innen: Süßkartoffel Suppe mit Kokosmilch. #simplygoodmoments