Share Project

Audi RS 6 Avant

Facebook Campaign

3.9 seconds

From 0–100 km/h in 3.9 seconds. Find your co-driver in 3.9 seconds and take your chance to test drive the new Audi RS 6 Avant. The fastest Facebook app we've ever done.

Browser
3.9 seconds
We wanted to make the incredible acceleration of the new Audi RS 6 Avant a central part of the user experience for this Facebook App.
— Martin Spanring, Interactive Developer

Making acceleration tangible

We invite users to get a feeling for the acceleration of the new Audi RS 6 Avant by engaging them with the fastest Facebook app they've ever seen. To win a day with Audi's RS 6, they have to select a co-driver and invite them - within just 3.9 seconds.

Making acceleration tangible
Making acceleration tangible
Making acceleration tangible
Making acceleration tangible

Audi Austria on Facebook

01  Social Strategy
02  Campaign Development
03  Community Management
04  Monitoring and Analyses